As a musician, it can be both inspiring and frustrating to look at the careers of major artists in the music industry. These artists seem to have it all: massive fan bases, sold-out tours, hit after hit, and the money and fame to go along with it. But what is it that major artists do that you might not be doing? Here are a few things to consider


1. They invest in themselves.

Major artists understand that investing in themselves is crucial to their success. This means they’re willing to spend money on their craft, whether it’s paying for studio time, hiring producers, or investing in top-of-the-line gear. They also invest in their own personal development, whether it’s taking voice lessons, attending industry conferences, or hiring coaches to help them improve their performance skills.

2. They work hard and consistently.

It’s no secret that major artists work incredibly hard to get to where they are. They put in long hours, tirelessly promoting their music, touring, and creating new material. They also work consistently, meaning they don’t take long breaks from their careers. They understand that staying in the public eye and keeping their fans engaged is key to maintaining their success.

3. They collaborate with other artists and industry professionals.

Major artists understand the value of collaboration. They frequently work with other musicians and industry professionals to create new music, expand their fan base, and open up new opportunities. Collaborating can also help major artists stay relevant and fresh, by bringing in new perspectives and ideas.

4. They understand their audience and cater to them.

Major artists know their audience and understand what they want. They consistently create music that resonates with their fan base, and they’re not afraid to experiment and try new things. They also interact with their fans on social media and at live events, creating a sense of connection and loyalty that can help sustain their careers.

5. They have a team of professionals supporting them.

Major artists rarely go it alone. They have a team of professionals, including managers, publicists, agents, and lawyers, who help them navigate the music industry and make smart business decisions. These professionals also help major artists stay organized and focused, allowing them to focus on their craft and their fans.

6. They have a clear brand and message.

Major artists understand the importance of having a clear brand and message. They know what they stand for and what their music represents, and they consistently communicate this message to their fans. This can help major artists stand out in a crowded industry and create a strong sense of identity and loyalty among their fans.

7.  They do Spotify Promotion

In addition to investing in themselves, major artists also invest heavily in Spotify playlist promotion. Spotify is the largest music streaming platform in the world, with over 345 million monthly active users. It’s also an incredibly important tool for musicians, as it allows them to reach a huge audience and potentially earn significant revenue through streams.

One of the key ways that major artists promote their music on Spotify is by getting their music on popular playlists. Spotify playlists are curated collections of songs that are organized by genre, mood, and activity. Getting your music on a popular playlist can help you reach a wider audience and potentially earn more streams and revenue.

To get your music on a popular playlist, you’ll need to work with a playlist promotion company. These companies specialize in helping musicians promote their music on Spotify by getting their songs added to popular playlists. They use a variety of tactics, including targeted outreach to playlist curators, social media marketing, and email marketing, to help you get your music in front of the right people.

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8. They constantly evolve and adapt.

Finally, major artists are constantly evolving and adapting to the changing music industry. They understand that the industry is always changing, and they’re willing to experiment and try new things in order to stay relevant and ahead of the curve.

9. Conclusion

In conclusion, major artists do a lot of things that can help them succeed in the music industry. They invest in themselves, work hard and consistently, collaborate with others, understand their audience, have a team of professionals supporting them, have a clear brand and message, and constantly evolve and adapt. As a musician, it’s important to keep these things in mind and be willing to learn from those who have come before us. With hard work, dedication, and a willingness to learn and grow, we can all achieve success in the music industry.


Unlock new promotional avenues by including Spotify playlist promotion, YouTube promotion and radio promotion in your strategy.

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